Search Engine Optimisation (SEO) is a unique online marketing strategy that works towards delivering your website a higher Google ranking when potential customers search the web for the products and services YOUR business has to offer. The main aim of SEO is to provide a No.1 Google ranking for a range of the most effective keywords to direct highly qualified traffic to your website.
Chances are, if you can’t find your website in Google’s search engine results page (or if you’re not happy with where it ranks) it means your website has not been properly Search Engine Optimised. The reason Google ranks websites in a particular order is due to a HUGE range of factors and algorithms. Luckily for YOU, Warrnambool’s own WestVic Web know a thing or two about Search Engine Optimisation (SEO) and can help your business rank higher on a results page.
Whenever we start an SEO campaign for our clients the first step in our SEO process is keyword research. Our Warrnambool SEO specialists uncover the most valuable search terms related to your business, based on search volume, customer intent and competition. You might have some target keywords in mind that you’d like to target too, which we can add to our optimisation list.
Next, we’ll kick off a comprehensive website audit which is essentially a health check of your online presence. We want to understand how your website is currently performing and how you compare to your competitors. From there we can formulate a comprehensive technical and content optimisation roadmap to help your business climb the Google rankings.
Ongoing, we look at ways to amplify your online content so that potential customers will find you, and Google will understand the value your business provides.
Getting a website to the No.1 position on Google requires an ongoing effort across a variety of online channels. The competitiveness of your chosen industry and the keywords you are targeting will determine how much time and effort is required to achieve a No.1 Google ranking. Once you’re at the top, you can be assurred that your competitors will be doing everything they can to knock you off your perch, so an ongoing effort is required across all online channels to maintain a No.1 Google ranking.
During your search for the best SEO company in Warrnambool, you’ll need to ask the right questions to ensure they’ll deliver the greatest results for your business. Here are some questions to consider when choosing which SEO agency and digital marketing service is the right fit for you.
How will you improve my rankings?
This is the most obvious question you should ask your potential SEO company, because the main aim of SEO is to improve rankings on Google. Your business deserves (and requires) a customised SEO strategy based on your unique business goals and objectives. Any cookie-cutter approach to SEO should be met with a red flag. Our Warrnambool SEO team have written a comprehensive guide on how SEO affects rankings, which will help you better understand our process and deliverables.
What SEO metrics determines the success of my SEO campaign?
Just as important as a robust SEO strategy is, monitoring the performance of your website and online presence is equally crucial. Our SEO consultants regularly report on the results of our efforts, in particular these 10 important SEO metrics.
Do you have any recent case studies?
It’s crucial that you engage an SEO company in Warrnambool you can trust. A simple way to understand if your digital marketing partner will practice what they preach, is to see how they’ve helped other businesses like yours. Discover what improvements they’ve made to organic traffic, website visitors, search engine visibility and more. Better yet, seek online reviews, testimonials and word of mouth referrals.
Finding the best SEO company in Warrnambool can be harder than you think. There are hundreds of SEO consultants in the region all claiming they offer the best SEO services for your business. So which one is right for you?
To find the right SEO agency for your business it’s important that you ask the right questions. What will your SEO services do for my business? What quick-win optimisations will you implement first? What long-term SEO strategies will follow? What about local SEO on Google Maps? How have your SEO services in Warrnambool helped other businesses?
By asking the right questions of your SEO agency, you will quickly understand how they will help improve search engine visibility, increase organic traffic and drive more online revenue.
Our SEO services in Warrnambool will vary from campaign to campaign. We don’t apply a one-size-fits-all approach to SEO, as we understand that every business and their objectives are different. We will provide a custom SEO strategy and pricing structure that is based on the number of keywords we recommend targeting, the industry you participate in, the number of competitors you face and the health of your website.
Get in touch with WestVic Web today for a FREE SEO audit, so we can learn more about your business and formulate an SEO plan that will deliver the results you’re after.
There are many reasons why you can’t ignore content creation. Creating valuable content your customers love is one of the best ways to improve search engine visibility and climb the Google rankings.
Adding relevant, regularly updated blog posts to a website, allows a business to cover a wider range of relevant content and demonstrate a level of expertise unmatched by competitors. Blogging for SEO (and your audience) portray you or your business as an expert in your industry, as well as helping you target a larger range of keywords and search queries.
So stop what you’re doing and start blogging today!
Absolutely! SEO is one of the most effective ways to increase search engine visibility, website traffic and ultimately sales! It goes without saying the more customers your business can connect with, the more revenue you can generate.
By targeting relevant keywords and search terms related to your business, then enhancing your website to not only be found by potential customers, but convert them into loyal brand advocates, your business has the best chance to dominate the competition.
If you’re found at the top of a search engine, chances are your ROI will skyrocket too.
WestVic Web offers a comprehensive range of online marketing services that can be combined to help you achieve greater return on investment from your online presence. These online marketing services include Search Engine Optimisation (SEO), Pay-Per-Click (PPC) Campaigns, Social Media Marketing (SMM), Email Marketing, Mobile Marketing and traditional offline marketing. We can help you choose the right methods for your business to attract more customers to your website!
How do we help customers find your business online?
We help YOUR business get to the first page of Google to help customers find you fast! Start dominating your industry with a No.1 Google Ranking!
WestVic Web deliver SEO strategies that drive leads, sales & brand visibility for our clients.
Our specialty is organic Search Engine Optimisation (SEO) – getting your business to the top of search engine results for key search terms, across the major search engines, Google, Yahoo & Bing.
We can help you attract highly qualified leads from ready to buy online users who are searching the web for YOUR products and services right now! Stop searching for customers and let them find you, with an SEO strategy from WestVic Web that delivers real results and real ROI.
We ensure customers searching the web for the exact products & services your business has to offer, can find YOUR business before a competitor.
Search Engine Optimisation (SEO) is about making your website rank higher in the Google search engine results.
SEO works by making sure your website is relevant to the keyword search terms YOUR customers search for researching products or services that relate directly to your business.
SEO involves both onsite optimisation as well as ongoing link building. During the website design & onsite optimisation process, our online marketing team work hard to include keywords in your website’s content, produce clean HTML code & easy navigation.
The best websites get the best Google rankings. This is why we produce fantastic websites with online marketing & SEO built in from the start. The use of link development techniques look to increase trusted, natural & high quality links to your website which further improve your website’s search engine ranking & online reach.
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