SEO or search engine optimisation is the process whereby you make your website more attractive to search engines in order for it to appear among the top search results (preferably at the very top!) Essentially, you want your website to be the answer that an online user is directed to after searching for related content on Google […]
Read More »Stop for a second and think about this for a moment. The last time you required a local service in Warrnambool did you perform a search on Google, or did you visit the Yellow Pages website? I would bet the majority of you searched on Google. And I would also bet that less than 1 percent of you rifled through the […]
Read More »Unlike other social media platforms that are available online these days, such as Twitter and Facebook, LinkedIn was created with business in mind. Starting from the way your profile looks, to managing business relationships, everybody in LinkedIn expect high-quality professional behaviour from you all the time. As you start to grow your connections, it is very […]
Read More »Let’s talk about SEO for a bit. A lot of people think it’s some kind of magic… but that’s not the case. Just take a look at it from your perspective: What do YOU do when you want to find something on the Internet? You search for it, right? And then you click on […]
Read More »There are numerous ways to promote websites and your business, but if you rely on old parlour tricks, you’ll get left out in the cold. Search engines, for instance, are getting more stringent as to how they index and list websites. If you try to follow the old protocol of marketing online, you will […]
Read More »Local SEO is becoming one of the most important factors for every business and brand that wants to generate long-term success across search engines, particularly those that operate their business in a local place such as Warrnambool. One of the biggest mistakes that small businesses make in regards to internet marketing is that a focus is often […]
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